Facebook beefs up food delivery options from its app

Facebook will let you order food from services like Door Dash or restaurants like Five Guys.                  Facebook

Facebook will let you order food from services like Door Dash or restaurants like Five Guys. Facebook

The next phrase out of Mark Zuckerberg may be "You want fries with that?" as Facebook rolls out a feature that will allow you to order food from local restaurants.

To use the food delivery service, users have to the "order food" section on Facebook's explore menu, and a list of local and chain eateries appear. Facebook has avoided the various complications that arise when you have a physical workforce by partnering with a number of established players in the food-ordering business - such as EatStreet, Delivery.com, DoorDash, ChowNow, and Olo - and letting them do the heavy lifting.

Facebook began testing the feature a year ago but is now ready for a wide US release on iOS, Android, and desktop.

The company, however, did not comment on how long the option had been live, or what percentage of Facebook users had it available. Once you do, Facebook will bring up an in-app browser that takes you through the existing websites for Delivery.com and the others.

"On this page, you can browse food options and select Start Order when you've found what you're looking for". It's part of Facebook's attempt to get you to stay within the clutches of its app empire, rather than allowing you loose to do something as mundane as feed yourself.

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The next time you work up an appetite Facebook stalking friends from high school or your most recent ex, you won't have to leave the social network to order food.

"We're just trying to make it easier for people", said Alex Himel, a Facebook vice president.

If you don't have an account, you can sign up directly from the Facebook app.

And because this is Facebook we're talking about, you can see what your friends have to say about a restaurant before placing your order.

Facebook shares were up 0.91 percent Friday morning, to $174.12.

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