The company is reportedly working on new features for iOS that are meant to help curb our collective iPhone addiction, which will be unveiled at next week's Worldwide Developers Conference (WWDC). Up until a day ago, it was anticipated that the iPhone SE 2 will launch bef0re WWDC 2018.
On the Mac front, Bloomberg says that "the focus this year will be on integrating more deeply with iOS", potentially including the debut of Marzipan, a previously reported initiative to let iOS apps run on Macs.
This is yet another example of the two companies cribbing from each other.
These "digital health" tools will break down the time spent using the phone and its individual apps.
All four of Apple's operating systems, macOS, iOS, tvOS and watchOS, will have updates to show off, and will be available upon the release of the newest generation of their respective devices a few months later. According to the report in Bloomberg, the Digital Health feature will include a number of tools which could help Apple iOS users to see how much time they are spending on their devices.
Six million people die from smoking globally every year
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Virtual and augmented reality are two of the big current tech trends (or are trying to be, at least), so Apple is trying to iterate its relevant software quickly, again according to Bloomberg. Given CEO Tim Cook's apparent love of VR, and suggestions of an Apple headset in the works, it makes sense that this piece of software is receiving special treatment from the in-house developers at Cupertino.
According to the Bloomberg report, iOS 12 will arrive featuring a series of options created to help iPhone and iPad owners spend less time using their devices. It's unknown if they would form the basis of iOS 13 or whether or not Apple could introduce a feature-rich iOS 12 "point" release early in the year.
All in all, WWDC this year will likely have a slew of interesting announcements, but there doesn't appear to be one singular blockbuster revelation to look forward to. But we think there's a good case for new hardware come Monday, and on this week's CultCast, we'll tell you why.