Through its Twitch subsidiary, the rapidly growing live video streaming service that focuses on video games, Amazon also oversees a thriving community of passionate gamers, some of whom are enjoying mainstream success and elevated cultural cache.
That tidbit of news is according to a report on The Information, and while the details are thin, the publication says Amazon could be joining Sony, Google and Nvidia as a game streaming provider as early as next year.
These online games will be hosted by cloud servers and streamed over the internet, giving users the hardware-flexibility.
Even if this rumor was true, Amazon wouldn't be the first to roll out such a service.
Google and Microsoft may beat Amazon to the market. Microsoft confirmed the existence of its formerly-rumored Project xCloud in October, which will bring game streaming to any device, including smartphones.
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The idea is that the service will handle all the heavy computing needed to run graphics-intensive games in the cloud, and then stream it to your computer or mobile device so your experience is indistinguishable from running those titles natively on a high-end gaming system.
Sony already offers a cloud gaming service.
Microsoft is also developing a cloud streaming service.
Would you want to see Amazon move into this area? Amazon has Prime TV, which demonstrates that the company is rooted to streaming already, and a similar infrastructure in its AWS-cloud based storage service, is already used by some developers including Ubisoft and Sega.
Amazon has yet to officially confirm the reports.